I'm using the same bootable USB that I used last time. Could it possibly still be it? Should I format in NTFS?

I've done all of this but when I select the USB in boot options it takes me to automatic system repair and then back to advanced stsrtup

Went into advance system start up, formatted windows from cmd. I try to boot from the USB to install windows, however it then says automatic system repairing, diagnosing pc and takes me to the system...