Is there a "retail" version of Windows 10 available for purchase?

"Retail" versions of Windows 7 can be installed multiple times on new hardware or motherboards, as long as it's only one PC per license.

Is there an equivalent version of Windows 10 that carries the same privileges?

I am NOT referring to the "free upgrade" or upgrading from a pre-existing Windows 7 or 8.1 license.

I mean a stand-alone product that can be installed on a bare metal hard drive when the purchaser has never owned any prior version of Windows. And can continue to be installed as the purchaser cycles through various hardware/motherboard changes into the future.

Does the product in the following link meet the criteria of allowing multiple motherboard changes?

Amazon.com: Microsoft Windows 10 Pro | Download: Software

No mention of OEM, no mention of System Builder. But I don't see the term "retail" in the description.

Even if it qualifies, it's a download. Is there a DVD or USB equivalent? What's the SKU?

I thought I had read that "retail" versions as previously known for Windows 7 had been done away with for Windows 10, but I need clarification on the limitations of certain products.

If there still are "retail" versions of Windows 10, how can I identify them? Just avoid anything that says "OEM" or "System Builder"? Or?

@ignatzatsonic

Your Amazon link shows a retail purchase of the Windows 10 Pro flash drive.
You probably have to choose which one you want.

I bought a Windows 10 Pro flash drive (thumb etc...) device from the Microsoft Store by telephone purchase.
Called their sales number and ordered a flash drive which was delivered.
I think it is the so-called retail version. It was delivered in a box along with the product key.
I did pay $199 plus tax / shipping = ~ somewhere about $210. US dollars

Microsoft Store - Sales and support

License Transferring:
Installing to a different motherboard requires deactivation of a license.
You will need to call Microsoft and ask if you can have a license transferred.

How to transfer a Microsoft license

Ztruker said:

The one linked to on Amazon is $199 so I'm sure it's the "Retail" version.
The Pro version from MS is also $199 which matches the Amazon one.

Why are you sure?

Because the Amazon price matches the MS Store price?

I'm not doubting, I'm sincerely asking.

If I see Windows 10 Pro non-OEM, non-System Builder, for 177.99, should I infer something about that product, based on the price?

Have SKUs been discontinued?

Is it mere coincidence that the prices match? Historically, prices for completely legit Windows had significant price variation, depending on the vendor.

It appears Newegg prices match to the penny also:

Microsoft Windows 10 Home - Full Version USB Flash Drive - Newegg.com

Microsoft Windows 10 Pro - Full Version USB Flash Drive - Newegg.com

I see that the Newegg descriptions use the word "full". Amazon does not use that term. Nor do I see that term at the Microsoft Store.

I'm just seeking clarity. I always build my own PCs and typically upgrade all hardware periodically.

Are there any bona fide Microsoft links where this confusion regarding terminology is explained?

ignatzatsonic said:

Are there any bona fide Microsoft links where this confusion regarding terminology is explained?

OEM vs Full Version - Microsoft Community

Page down on the link for details.
The terminology is the same as in 2009.

Hope it's ok to link to "Microsoft Answers"

Almost out of time, here. Using mobile hotspot is expensive.
Will have to get out and find free wifi in the future.
Signing off.

nt62 said:

OEM vs Full Version - Microsoft Community

Page down on the link for details.
The terminology is the same as in 2009.

NT:

The newest comment in that link is over 4 years old and applies to Windows 7, when the term "Retail" was used by vendors and SKUs were commonplace.

I'm looking for current and definitive information since Windows 10 was released--something from the last few months.